The Faisalabad Women Chamber of Commerce & Industry (FWCCI) has taken a landmark initiative by establishing the Women Export Display Centre in Faisalabad, in collaboration with the Federation of Pakistan Chambers of Commerce and Industry (FPCCI).
This dedicated space aims to promote ‘Access to Market’ for women-led enterprises and showcase the craftsmanship, creativity, and entrepreneurial potential of women from Faisalabad and surrounding regions.
Purpose and Vision
The initiative is designed to help women entrepreneurs explore local and international market opportunities by providing a platform where their products especially handmade, traditional, and value-added items can be professionally displayed and promoted to buyers, traders, and exporters. Through this centre, FWCCI continues to strengthen women’s participation in export trade, connecting them to potential markets and enabling them to build sustainable, growth-oriented businesses.
Leadership and Collaboration
This initiative was led under the dynamic leadership of Mrs. Rubina Amjad, Founder President FWCCI, and Ms. Qurrat-ul-Ain, Vice President FPCCI and CEO of ITHM College, whose efforts were instrumental in making it a reality.
In collaboration with Pakistan Single Window (PSW), SMEDA, and other organizations, Ms. Qurrat-ul-Ain and Ms. Mamoona Imran, Vice President FWCCI, have also organized capacity-building trainings to equip women entrepreneurs with practical knowledge on export procedures, documentation, and market access, enabling them to expand confidently into global markets.
Showcasing Women’s Talent
Currently, more than 20 women-led businesses have displayed their products at the Women Export Display Centre. The exhibits include a diverse range of handcrafted goods, home décor, textiles, embroidery, fashion accessories, and cultural crafts, reflecting Pakistan’s rich heritage and women’s artistic excellence. Many of these products hold strong export potential and have already drawn the attention of buyers from both traditional and emerging international markets. add
A Step Toward Inclusive Economic Growth
The establishment of the Women Export Display Centre represents a significant step toward inclusive and sustainable economic growth. It ensures that women entrepreneurs receive the visibility, recognition, and support they deserve.
FWCCI remains dedicated to empowering women by creating opportunities for business linkages, export promotion, training, and capacity development paving the way for a stronger, more inclusive economy where women thrive as equal contributors to national prosperity.
